NEMA, KEPSA Pact to Combat Plastic Pollution

SIB-K, a branch of the Kenya Private Sector Alliance (KEPSA), has joined forces with the National Environment Management Authority (NEMA) to battle plastic pollution.

The project, which is supported by USAID and Prosper Africa, aims to enhance environmental responsibility, sustainable business practices, and inclusive business through a private sector sensitization workshop.

According to the partners, the program will focus on raising awareness and encouraging communication between businesses and NEMA.

It will also go over the EPR implementation process, which includes data collecting and environmental remediation.

EPR is a global concept that requires producers and manufacturers to manage their goods’ whole lifecycle, including disposal, in accordance with the polluter-pays principle.

“Through shared environmental responsibility, we can reduce waste and minimize its impact,” NEMA Director of Environmental Implementation Ayub Macharia said.

According to NEMA, Kenya recycles only 8-10% of its plastic waste, making plastic pollution a major concern.

As stated by NEMA, successful EPR implementation will help to reduce environmental degradation while also expediting efforts towards a 40 percent recycling rate for plastic packaging by 2030, as stipulated in the Kenya Plastics Pact.

“This partnership with KEPSA aligns with the growing global consensus that businesses can positively impact the environment and the country’s long-term prosperity,” said USAID Environment and Natural Resources Officer Anna Ghnouly.

“A collaborative approach that involves the public and private sectors is essential in realizing Kenya’s vision for a greener and more sustainable future. USAID will remain committed to supporting Kenya in this transformative journey,” she added.

Over 100 private sector leaders, industry experts, formal and informal waste sector members, government officials, and development partners attended the event.