I&M Bank Invests Over Sh120M in Creative Economy

I&M Bank is investing in the creative industry through art to increase economic growth in the country.

The lender has partnered with artisan organizations across the country and invested more than Sh120 million in a collection of works of art.

“Moving forward, I&M group will consolidate its efforts in the arts by providing much-needed financing advisory support,” said Sarit Shah, the bank’s Executive Director.

Shah acknowledged the economic value of the arts in generating income for both East African and Kenyan artists.

“Art is a powerful medium that communicates experiences, evokes emotions, and connects people,” he added.

For instance, it has a 123-page book called “the coffee table book” that features 93 works of art created by 57 different artists.

“With the right financial tools and business education, creative entrepreneurs and businesses can thrive and contribute even more to the economy.”