Optiven Launches the Biggest Real Estate Campaign in Kenya

Kenya’s award-winning Real Estate Company, Optiven on Friday, October 1, 2021 launched a grand public promotional campaign dubbed Furahia Na Optiven. This new campaign is aimed at spurring many more Kenyans to own their own homes.

The campaign is set to revolutionize the reward systems within the sector as Optiven sets the pace in the arena and the region as a whole.

As the compaign starts, the company notes that it is “not involved in the selection of the winners in a process we are keen to see transparency and equal opportunity or all,” said Optiven CEO, Mr. George Wachiuri.

His sentiments gained support to the onboarding of the Betting Control and Licensing Board BCLB who are running the process from the start of the campaign on 1st October to the end of the campaign on December 31st.

The promotion campaign is running under the Betting Control and Licensing oard under BCLB No. 002644.

Spectacular in all its aspects, the campaign, which will run for 3 months from October to December 2021, is set to offer numerous rewards to the valued customers of Kenya’s leading Real Estate brand.

The campaign will see investors in any of the projects under the Optiven portfolio will receive points to enter a draw, after paying Kshs10, 000 for each point.

The starting point however will require ivestors to make a bulk payment of Kshs500, 000 at once for any of the properties to qualify for 50 points, which means that the minimum points to qualify for entry in the promotional campaign is 50 points.

Some of the exciting prizes in the promotional campaign are the first of their kind to be offered by any real estate company in East and Central Africa.

Among the prizes is a top of the range Mercedes Benz, pieces of land and holidays among others.

Optiven CEO, Mr. George Wachiuri flanks the Mercedes Benz to be won in the ongoing Furahia Na Optiven campaign.

The launch of the program was symbolic in a time when many Kenyans are keen to invest. “It is a great time to appreciate our investors through the Furahia Na Optiven campaign and to express just how much we value our customers for trusting us with their investments in our projects,” said Wachiuri.

Wachiuri notes that there is still so much to be done towards bridging the property ownership gap in Kenya. He observes that even after Covid-19, Kenya will still need to deliver over 200,000 housing units annually for all income levels. “It is a fact that even after Covid-19, Kenya is currently only able to deliver less than 50,000 units annually. It is also a fact that even after Covid-19, we still have a housing deficit of over 2 million units, with nearly 61% of urban households still living in slums,” he says.